Best New Product or Service: Buy Side
A new advertising/marketing technology product or service, which helps marketers/buyers manage and execute smarter, data-driven digital campaigns, grow their audiences, delivering outstanding performance. |
Best New Product or Service: Sell Side
A new advertising/marketing technology product/service, which helps publishers more effectively manage and monetise their ad inventory and audiences. |
Best Use of Data
Recognising the most effective and innovative use, management, and/or activation of data in driving oustanding digital advertising performance. |
Best Digital Campaign
The most effective and innovative use of digital media buying or selling in a B2C or B2B, single or mulitchannel campaign. |
Best Video Campaign
The most effective and innovtive use of digital media buying/selling in a video advertising and marketing campaign, and/or use of video in a multichannel campaign. |
Best Mobile Campaign
The most effective and innovative use of digital media buying/selling in a mobile web or in-app advertising and marketing campaign, and/or use of mobile in a multichannel campaign. |
Best Use of Digital Out-of-Home Technology
Recognising the most innovative and creative use of technology behind the most effective and powerful digital out-of-home advertising. |
Best Use of Digital Audio Technology
Recognising the most innovative and creative use of technology behind the most effective and powerful digital audio advertising. |
Best Use of CTV Technology
Recognising the most innovative and creative use of technology behind the most effective and powerful connected TV advertising. |
Best Customer Acquisition Strategy
Recognising the most innovative and effective digital customer acquisition strategy in an ecommerce environment. |
Best Use of Data & Creativity
Recognising work that shows how powerful data-driven insight both drives, and is driven by, effective and innovative digital creative. |
Best Marketing Technology Solution
A marketing technology solution, that has increased the efficiency and effectiveness of digital marketing through smarter campaign execution, outstanding results, and seamless integration and management. |
Best Gaming User Acquisition/Monetisation Tech
Recognising the most innovative and creative use of technology in acquiring new users and/or monetising content in a gaming environment. |
Best Application of ESG
Recognising the best campaigns and case studies to show application of the principles of environmental, social & corporate governance (ESG) within media, marketing and commerce, from reducing carbon footprint, to improving diversity and inclusion, and everything in between that ESG stands for. |
Best Ad Ops Team
The best ad ops team in the programmatic ecosystem will demonstrate effective use of tech, efficient execution & optimisation, and performance uplift. |
Best Client Services Team
A team with efficient structure, set up, strong leadership, agile client communication, and a proven ability to troubleshoot and solve clients’ problems. |
Best Regional Campaign - EMEA
The most effective and innovative use of digital media buying or selling in a B2C or B2B, single or mulitchannel campaign, targeting one or multiple EMEA markets. |
Best Regional Campaign - APAC
The most effective and innovative use of digital media buying or selling in a B2C or B2B, single or mulitchannel campaign, targeting one or multiple LATAM markets. |
Best Regional Campaign - North America
The most effective and innovative use of digital media buying or selling in a B2C or B2B, single or mulitchannel campaign, targeting one or multiple LATAM markets. |
Best Regional Campaign - LATAM
The most effective and innovative use of digital media buying or selling in a B2C or B2B, single or mulitchannel campaign, targeting one or multiple LATAM markets. |
Ad Tech Rising Star
Celebrating the unsung heroes of ad tech, who consistently deliver and make an impact, and who are rising the ranks to become the next faces of the industry. |
|
Ad Tech Personality of the Year
Recognising an individual who is a recognisable face of, and who has made a significant impact on, the ad tech industry. |
|